4 Benefits of Pedicab Advertising for Your Business Pedicabs are bicycle taxis that you can use to get around town. People not only love them because they’re fun to be in, but also because they’re an eco-friendly form or transport. And as they gain popularity by the day, quite a number of brands continue to use them for advertising, having seen their massive potential. Pedicabs are a great medium for direct outdoor advertising for a number of reasons. Let’s take at look at why they can be of great benefit in marketing campaign: Cheaper advertising Generally speaking, it’s cheaper to advertise on a rickshaw than on traditional media–magazines, radio and TV. The value you get may pay many times over, considering the number of people your advertising will be exposed to. Quite a number of businesses are enjoying the benefits of advertising their services/products on rickshaws at affordable rates. However, this type of advertising isn’t solely the domain of small businesses; big companies, such as HBO, also use it to increase brand awareness among local townspeople. Online brands can also use rickshaws as their offline advertising vehicle to supplement their online marketing efforts.
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As a mobile form of advertising, pedicabs will expose your brand to as many people as possible in a given hour. As the driver slowly moves from place to place, many people will get to see the branding/advertising on the back and have enough time to read the message clearly. Because the pedicab will be passing close to pedestrians, you can bet the visibility will be quite high. The more distance the driver cloaks in a day, the greater your brand’s visibility.In a town like San Diego where a lot of people troop into town for various conventions all year round, pedicab advertising can be a great sponsorship opportunity for your business. Great for distributing samples What better way than using pedicabs to distribute product samples and marketing materials? These three-wheeled bicycles will nicely double up as a distribution vehicle when you want to give away product samples to potential customers. If all you need is to distribute pamphlets and brochures, you can be sure they’ll be handed to many people, as the pedicab can cover quite a distance in a day. Pedicabs offer eco-friendly transportation Considering that pedicabs are a “green” or eco-friendly form of transport, it’s difficult not to like them. So you’ll be promoting a clean and sustainable transportation mode whenever you advertise with a pedicab company. When the people who like to use pedicabs to get around town see the branding, they’re likely to form a positive association with your company.