Apps You Should Have For Your Digital Marketing Campaign
It is necessary to be up-to-date with the changes happening in digital marketing considering the fact that it is ever-growing. Being able to manage all these changes and calculate the statistics necessary in analyzing them is not an easy feat and you’ll need all the help you could get. Well the good thing is that, there are plenty of applications available for your computer and smart phone intended for digital marketing which can get the job done.
Number 1. Wistia – this is a company that is providing video hosting services for different businesses. Wistia App will surely be a must-have too for your digital marketing campaign most especially if you are using video content most of the time. Not just that, it lets you post high volume of responsive videos while offering thorough analysis of videos you uploaded.
Being able to have the stats on your side makes it possible to analyze your videos and help you decide which videos are more effective and which ones you should get rid of.
Number 2. Keyword explorer – a marketing analytics software company, Moz founded this app. Keyword Explorer is without a doubt one of the best keyword research applications that you can find these days. By simply entering the keyword phrase in the app, it will show you info that you need to know from the page ranking potential, related keywords, monthly traffic and many more. It is basically one of the most comprehensive tools you can find.
If you are running a digital marketing campaign, then this is without a doubt something that you should not disregard.
Number 3. Hotjar – one of the vital factors that helped digital marketers succeed in digital marketing is being able to know the things that interests visitors and to what they’re clicking on. Being able to know this info can help you to optimize your page and convert as much traffic as you can. Well good news, there’s Hotjar that can tell you precisely where users are clicking on your site.
Remember that any digital marketer who know and understands users have better odds of succeeding.
Number 4. ScreamingFrog – proper auditing of your site is an integral part of quality digital marketing. Auditing your page without using any tools is sure to be a waste of time; time that can otherwise be spent on more important operations. Lucky for you, there is ScreamingFrog to which the auditing part of your campaign is done automatically, freeing you valuable time that is more needed by your growing business.
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